Benchmark · updated July 2026

DIY floor index: the cheapest self-serve entry to each AI service (2026)

Last reviewed: July 2026 · prices in USD · every figure computed from the cost-guide pricing engine

Agentic Website has the lowest DIY floor at $10/mo; Search Everywhere Optimization has the highest at $500/mo. Going managed multiplies the entry price by 3× to 150× depending on the service (July 2026 baseline).

The DIY floor is the cheapest published self-serve tier per service — software you run yourself. The managed multiple in the last column is the computed gap between that floor and the managed-SMB entry price: the real cost of "done for you."

The index

DIY floors and the jump to managed, six AI services, July 2026
RankServiceDIY floorManaged SMB entryManaged multiple
1Agentic Website$10/mo$150/mo15×
2Generative Engine Optimization (GEO)$10/mo$1,500/mo150×
3Agentic SEO$50/mo$300/mo
4AI Agent for Your Business$100/mo$300/mo
5Answer Engine Optimization (AEO)$300/mo$1,000/mo3.3×
6Search Everywhere Optimization$500/mo$2,500/mo

Go deeper: the cost guides behind these numbers

Methodology: ranges are synthesized from published 2026 market pricing across vendors, agencies, and platforms, reviewed and refreshed monthly (last refresh: July 2026). Metro figures apply a cost-of-doing-business index (built from 2026 local cost-of-living and labor data) that we scale per price tier: self-serve tools are priced nationally and barely move between cities, while managed and enterprise work — which is delivered by local labor — carries the full local premium. That is why the same city shifts a done-for-you retainer far more than a DIY subscription. Prices are in USD and describe typical market rates, not quotes; a real quote for your business takes minutes through a verified provider on the hashtag.org network.